Mentions, integrations and branded content
Brand presence inside creator content — seen and heard.
- 01Clip and timestamp
- 02Mention type
- 03Creator and platform
- 04Brand and category
What we measure
Creators & influencers
Creator panel
Accounts selected with the industry, by reach and by category.
Mention types
Verbal mention, product integration and tagged collaboration, kept apart.
Seen and heard
Transcript and image read together, so a product on screen counts even when it is never named.
Evidence
Each mention kept with its clip and timestamp.
What you get
Proof for every ad.
Each record ships with its evidence — video, audio or image, position in the break or on the page, and the context around it. Play it back. Nothing is a black box.
Evidence player
Watch, listen or open every insertion next to its record.
Break and position
Where the ad sat: in the break, in the stream, on the page.
Context
The program, title, site or feed around it.
Audit trail
Every correction logged, every version kept.